It was on July 3, 2017 that the company ChebHair was born. That day, I came across a video of Miss Sahel reporting on the culture of Chad and more specifically on the Chadian Basara ethnic group who have been using a natural product for millennia which immediately caught my attention.
When I saw this video I was amazed and overwhelmed. It was the first time that I saw gorgeous black women with really long, frizzy hair. They used a powder that they mixed with oil and water and applied to their hair. This mixture is called Chebe. I was immediately interested in this product to test it on my hair and then market it. The idea of participating in the distribution of such a natural product that accelerates the growth of kinky hair, to help a community in Chad and then to offer this product in France seemed exciting to me. My goal was to get in touch with Miss Sahel, author of the video, to find out more and move forward in this project. At first I managed to get in touch with her uncle and then with Miss Sahel in person who introduced me to each ingredient of this powder and with whom I worked in collaboration for the marketing of the product in France. I spoke directly to my mother who trusted me and supported me by giving me her savings. In the enthusiasm I created the website ChebHair, as well as social media and then I slowly started testing and then selling the product. I was doing all of this in parallel with my business studies and the beginnings of this company allowed me to finance my studies. Today, I am keen to develop this business in order to always offer you more innovative and natural products. Today, the adventure continues with Yolène by my side, whom I met at my business school and with whom I share the same passion. Yolène has a specialization in hairdressing which is a major asset in the success of our approach and thus bring you certified quality products. With all my gratitude ...
Celia Valerius is a young entrepreneur who has always been passionate about natural cosmetics. Holder of a double Bachelor in Management & ICT and in Digital Marketing & Communication and currently in Strategy and Entrepreneurship in the Digital Age in a French Business School, puts all his knowledge into action to meet the needs of his Afro community with textured hair.
Yolene Lara is a young entrepreneur passionate about hair. With an experience in hairdressing, holder of a double Bachelor in Management & ICT and in Digital Marketing & Communication and currently in Master Strategy and Entrepreneurship in the Digital Age in a French Business School, she uses her different experiences. within the adventure ChebHair.